The Bose® Clean Sheet Approach

At Bose, we've learned that every vehicle influences sound quality differently because each has a distinctive acoustic fingerprint. A luxury SUV presents completely different audio challenges than those found in a sports car. Our Clean Sheet Approach respects these differences by custom designing the Bose sound system to the uniqueness of each vehicle.

The car and the sound system are built together, from the ground up. Thousands of details, from the extra cargo space of an SUV to the contour of a sport car's seats are taken into account. So the elements of each car's interior work in harmony with the system. The result is much more than sound designed for a car. The vehicle itself becomes part of the sound system.